In the Official Google Blog,

Indroducing Android:

Today, the team is releasing an early look at the Android SDK for developers interested in building applications for Android. To get things rolling, we’ve also announced the Android Developer Challenge, which provides $10 million in awards for developers who build great applications for Android. Read more on the new Android Developers blog to learn about this exciting mobile platform.

They are looking for brilliant minds who can come up with an innovative applications for mobile phones.

Heres the Android Demo video of Sergey Brin and Steve Horowitz discuss the availability of the SDK, that it will be open source in the future, and demo applications on the Android platform.

This new challenge is excited. Lets see who’s who developers going and take up the challenge.